About Us

Hello and welcome to Ken Ellerker Cycles’ new website. We want to give you the opportunity to experience service from a real bike shop, rather than the faceless chains that seem to dominate today’s markets.

Established in 1956, we service the needs of Hull’s cycling community, both on and off road, providing not only equipment, but a wealth of knowledge and service that is the envy of the cycle trade.

We stock a huge selection of accessories and equipment to cater for any style of cycling. Road, cross country, down hill, jump, BMX, touring, triathlon, fitness or commuting, we do it all. A large showroom houses the best brands in cycling, and a well equipped workshop takes care of all of your servicing needs. 56% of the UK population is female, yet most of the cycle trade is biased towards men. To this end, we endeavour to stock a large range of ladies equipment to help redress the imbalance. Bikes from Trek and Giant are available in ladies specific versions and we also stock a large range of clothing accessories.

Brian Ellerker is the owner of the business and has worked from the ripe old age of 14, first for his father, Ken, before taking over the business and running it to this day. His youthful looks disguise the hard work that he has dedicated to training his staff to give the best service possible, sharing his experience and teaching us all there is to know about cycling.

Daren Smith is the manager, and has worked at the shop for over 20 years. Experienced in most disciplines of cycling, Daren commutes daily by bike and racks up at least 100 miles weekly. Additional weekend training rides are balanced by a large intake of chocolate that help to maintain his portly, stealthy figure. A history of competitive cycling in road racing, mountain biking and the odd duathlon, Daren has got the experience, if not the wins, to help advise on all cycling matters. Skills include NVQ Advanced level 3 mechanics and advanced wheel building. He is a Rock Shox Service Technician, and has worked, on the odd occasion, as a service mechanic for both amateur and professional races. Should you require any assistance regarding club matters, sponsorship or just general cycling queries, contact Daren through the CONTACT page.

Nick Hudson has worked here for over 12 years. Coming from an engineering background, Nick’s cycling passion started with mountain biking before growing into road cycling. Though injuries have put paid to this passion, Nick is able to use his long years in the cycle trade to advise you on all matters cycling and is a qualified mechanic and Rock Shox service technician. Just don’t get him going about his beloved Evo’s.